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The Club Med alludes to sensations of freedom, large spaces, calm and luxury. Our client wished to find these values at the core of a new innovative way to communicate. 360° video stood out as the ideal tool with It’s unlimited freedom of movement, allowing aerial shots that truly grant access to a magnificent view of the Club Med’s surroundings all the while drawing a feeling of serenity.
In order to make you travel before you go, discover the bright sun of the Maldives, or the slopes of the Alps with a unique and new look ! Meet the GO’s & explore the hotels and activities with the numerous immersive videos.
From the calm beaches of the Maldives to the sports activities of the winter ski resorts, trough the aerial drone shots to the interior view of the sublime rooms, Digital Immersion has deployed it’s know how in order to offer a superb experience, showing off the Club Med brand
A broad release was envisioned for the launch of the new Club Med communication campaign
The different films are available on YouTube and Facebook